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Alice nella Città - Roma

“Bluey at the cinema: ‘Let’s Play Chef’ Collection”, interview with Gaby Dior, head of EMEA licensing at BBC Studios

todayOctober 30, 2025

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Gaby Dior, head of EMEA licensing at BBC Studios explains Bluey’s success: “It’s about real family life”.

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    “Bluey at the cinema: 'Let’s Play Chef' Collection”, interview with Gaby Dior, head of EMEA licensing at BBC Studios Chiara Nicoletti

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Bluey, the animated series created and written by Joe Brumm, made its big-screen debut thanks to Alice nella città, at the Auditorium Parco della Musica, ahead of its arrival on October 30 at The Space Cinema locations and other cinema chains throughout Italy, distributed by BBC Studios Kids & Family.

For those who don’t yet know who Bluey is, a quick refresher: she’s a Blue Heeler puppy who lives in Australia with her little sister Bingo and their parents, hockey enthusiast Chilli and dad Bandit, an archaeologist who loves digging for bones.

An In-Depth Look at the Popular Family Series

Bluey continues to captivate audiences worldwide with its authentic portrayal of family life. The series has gained recognition not only among children but also among parents, highlighting its universal appeal. Acquired by BBC Studios, Bluey’s popularity stems from its relatable themes, humor, and high-quality animation.

Why Bluey Resonates with Viewers

What sets Bluey apart from other animated series out there? One episode is enough to see it. Bluey and her family are normal: they’re fallible, they suffer, they get bored, they take their knocks, they have fun, they’re afraid of the dark, they argue, and they have to pee at the most unexpected moments. The difference from conventional, often one-note families, is glaring, because Blue, through anthropomorphic dogs, tries to portray the reality of everyday life. It isn’t only children who feel represented, but parents, adults, too. An episode of the series makes you feel less alone, offers food for thought, and even a few suggestions on how to handle the day and family conflicts with two kids.

The show’s success lies in its portrayal of real family situations that everyone can connect with. “It’s about real family life,” explains Gaby Dior, head of EMEA licensing at BBC Studios. The series features lighthearted humor and genuine interactions, making it appealing across age groups. Its crossover appeal is evidenced by awards for content quality and licensing achievements, including recognition at the Bologna Eco Project and with Italian publishing partners.

Bluey on the Big Screen

“Bluey at the cinema: ‘Let’s Play Chef’ Collection” is not a film but a special collection—or rather, a compilation: an hour of fun for fans, offered by BBC Studios and Ludo Studio, made up of eight existing episodes focused on food-related fun and drawn from the show’s three TV seasons.

Featuring episodes about meal times and culinary adventures, the compilation emphasizes family bonding through food. This initiative, supported by premiere partnerships across Europe, aims to create a memorable experience for families while encouraging children’s focus and engagement in long-form content.

Upcoming Releases and Future Plans

Fans can look forward to a Bluey movie set for release in 2027, promising more adventures on the big screen. As the series expands, the show’s universal themes and relatable stories continue to strengthen its position as a flagship family entertainment brand.


Plot

"Bluey at the Cinema: 'Let’s Play Chef' Collection" is made up of eight existing episodes from the TV show’s three series, all based around the fun of food! The compilation will revisit memorable moments such as Takeaway, Fancy Restaurant, and highlight the Heeler’s skills in the kitchen with episodes such as Omelette and Duck Cake – cooking has never been so fun!

Written by: Chiara Nicoletti

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